Following last week’s news of LinkedIn’s audio messaging feature here’s Monday 23 July’s The #SocialMediaShow, with 6 other new LinkedIn messaging features, brought to you by Cardiff Social Media Agency, Intranet Future.
The #SocialMediaShow is aimed at people who use social media for business and it’s purpose is to increase your knowledge and improve your use of social media.
Here are the 6 new LinkedIn Messaging features:
- You can now expand the compose message box on mobile and this feature is coming soon to desktop.
- You can now add attachments to your LinkedIn messages, for example, PowerPoint files and Word documents.
- There’s a new emoji picker on desktop. Meanwhile, on mobile there’s a searchable GIF library.
- It’s now easier to add and remove people from LinkedIn Group Messages. Add people from ‘smart suggestions’, for example, current employer.
- You can now @ mention people in LinkedIn messages. Handy when referring someone to a a supplier or adviser.
- You can now copy and paste images such as screenshots directly into LinkedIn messages on desktop – coming soon to mobile.
In case you missed them last week, here are some tips when using messaging to communicate with potential prospects on LinkedIn:
- Get the headline right – you want to encourage the recipient to open your message.
- Use first name – keep it informal and personal by using the first name of the recipient.
- Mention a mutual connection – refer to a mutual connection to ensure you’re taken seriously. It’s best if they are a client of yours.
- Refer to something personal – this could be an achievement or perhaps a hobby. This help create a ‘connection’.
- Keep your message concise – make sure every word counts and don’t waffle on. Keep it short and readable.
- End with a call to action – you want your prospect to do something as a result of your message so make sure you ask them to eg book appointment.
Would you like daily updates? Need help with social media? In-house training?
If you’d like daily updates on new social networking features plus insights on how your business can benefit then subscribe to The #SocialMediaDaily a daily message sent via WhatsApp.
If you would like details and aquote on in-house training where I can provide tailor made content in a training style appropriate to you, please get in touch.