Kiss Me Cake is a catchily named company that provides a great example of an engaging Facebook Page. The most noticeable aspects of this Page are the eye catching photos of the cakes and the personal tone of the posts. Some posts provide great value by showing people how to make cakes whilst others simply reflect her day and feelings but their fun and engaging. They go down well with her fans which proprietor and Page Manager Julie Rudd calls ‘cakers’. Julie posts as if she’s actually talking to you and speaks with feeling which goes is popular with the cakers. For example this post resulted in 90 Likes. The Page itself has a very respectable 1877 Likes (as at 14 November 2011).