A simple illustration of how your customers can act as a powerful division of your Sales and Marketing Department can be seen on the Whole Foods Market Cheltenham Facebook Page.
Positive comments likes this are a great way to promote your business; this post being visible on the business’ Page as well as in the News Feeds of the the friends of the person posting. As the old adage goes, “the best way to get business is by word of mouth”.
It’s also great to see the quick response by Whole Foods Market acknowledging the positive comment and suggesting another visit to the store.
If you have examples of good or bad use of Facebook please let me know by posting them in the Comments below.