Facebook launch new measurement tools

Facebook is releasing a new set of tools that provide Page owners and marketeers better insights into how well their Pages and posts are reaching their Facebook fans. The tools are an improvement on the existing Facebook Insights and will be called Page Insights.

The main new feature is a dashboard which will measure the reach of individual Page posts. This will allow Page Admins to see which of the Page posts are most shared and will allow them to adapt and improve their content accordingly.

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